ventures consulting
Product discovery and user research consultancy for B2B software and data services

What we do

We believe in taking a user-centered approach when designing 'how things work' in addition to how users experience and interact with an interface.

Through conducting detailed user research, we develop your long term product strategy, design functionality, create and test prototypes.

Either through working with your development team or with our partners, we work to deliver and launch your product.


Our team has professional and academic backgrounds in product management, human-computer interaction and experience with designing complex B2B applications.

Clear thinking

We are unapologetic about thinking user problem first and technology second. We focus on delving deep into user needs, pain-points and ways of working to inform design decisions.

Working simply

We use the minimum amount of process to get the job done, meaning our pragmatic teams are able to move fast, be razor focused on your strategy, keep things simple and ship early.

Who we’ve helped

Find out more
Technology & engineering companies
From start-ups, scale-ups to established multi-national companies.
assystemalderley groupdoctor care anywhereeasee
NGOs & public sector
From UN agencies, NGOs and think tanks to public sector organisations.
iatigreenpeaceWLGAopen contracting partnershipglobal nutrition reportnew automotive
International management consultancies and brand experts to specialist insights companies.
landorryan strategic advisorybaringa
sabah zdanowska

Sabah Zdanowska

Sabah is the founder of Ventures Consulting. Her expertise is in product management and discovery for complex B2B products and data services. With background in physics combined with her experience in human-computer interaction and information services, she brings a user-focused, strategic mindset to solve complex problems.

oleksandra melnyk

Oleksandra Melnyk

Oleksandra is a UX and UI designer with over a decade of experience. She specialises in design for enterprise-level applications and complex systems, particularly those that utilise data and machine learning. She is experienced with conducting user research and meticulously translating findings and business objectives into her designs.

michael zdanowski

Michael zdanowski

Michael is a leading expert in the energy, technology and BPO sectors. He advises organisations and governments on the transition to Netzero. His career has been focused at the interface of public policy, media and research with projects in EVs, nuclear, hydrogen, CCUS, solar, resources management and the global BPO sector.